INDIFFERENCE CURVE THEORY:-
(SOURCE: https://www.google.co.in/search?q=indifference+curve&source)
IN the above diagram (A=B=C) in terms of satisfaction.
Example: - one day I went to mall to buy a Lee jean.
but there is no stock of Lee jeans in that mall so I bought a spykar jeans. I
got the same level of satisfaction by wearing the jeans.
LAW OF
DIMINISHING RETURNS: -
It is related to short run production. “A s we increase the quantity
of only one input(variable), keeping other factor constant(fixed), then the
total product initially increases at an increasing rate, then at a decreasing
rate, and finally at a negative rate”.
Example:- I wanted to read my books. When i started reading, i read
20 pages in the first day. Then i read 15 pages in the second day. i realized
that if i keep reading, i can read less than 50 pages. So i decided to watch a
documentary instead of reading. Because according to utility, their comparison
is like that 20pages reading > 1 hour documentary > 50 pages reading
HERE time is input and number of pages read is output.
HERE time is input and number of pages read is output.
3.LAW OF DEMAND: -
Consumer's desire, ability and willing to purchase goods at various
price. And THE LAW OF DEMAND stats the inverse
relationship between quantity demanded and price of that goods that is quantity
demanded for a goods rises as the price falls, and vice versa, with all other
things remain constant.
Example: - As we
know PGDM is the best PG programme to get a better job profile. So after
complete the graduation maximum graduates wants do PGDM in various business
schools. Because the graduates more prefer to PGDM, So PGDM programme demand
increases, so day to day the business schools are increasing and also the fees
of course are increasing.
4.UTILITY:-
After the consumption of good or service
the satisfaction we get from a good or service is called UTILITY. Utility is
mainly 2 types
TOTAL UTILITY
MARGINAL
UTILITY
TOTAL UTILITY; - The total satisfaction from a good after consuming that good is called, Total
utility.
Example: - yesterday I went to king’s burger. Which
is very much testy. the total satisfaction I got from that burger is called
total utility.
MARGINAL UTILITY: - The additional satisfaction a consumer get by consuming one
more unit of good is called marginal utility.
Example: - As I told before yesterday I went to
kings burger. After I ate one burger I ordered a another burger. The 2nd
burger is called marginal utility.
5.OPPORTUNITY
COST:-
The opportunity
cost means to choosing the best alternative from different option and
to sacrifice the other alternative to get more benefit.
EXAMPLE: - Sunday we planned to go some visiting place.so we
choose 2 places.one is Nandi hills and another is sibasamudram. after that we
cancel the Nandi hills plan . Because on the way of sibasamdram we can cover
two more places.so we left the plan for Nandi hills.
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