<h1>Big billion
day</h1>
When
Flipkart offered big billion day,
The main
objective to get 1 billon hits and to earn 100 million dollars.
The entire
social media was dominated by Flipkart.
They
promised special offers,
16 GB pen
drive for RS 1
Samsung
galaxy tab for RS 1200
Lenovo tab
for RS 99
JBL
headphones for RS99
Karbonn
mobile for RS99
And so many…..
This is done
just to churn the customers,
But they
forget that people react to incentives they neglected the customer satisfaction.
They faced
out of stocks, cancellation of so many orders, crash of website, revoked
prices.
Because they just ignored customer
satisfaction.
Flipkart
reached their target i.e., 1.5 million hits but they lost the customers credibility.
Because they
failed to fulfil their promises, they disappointed customers. Customer satisfaction
is very much important in every business.
Customer satisfaction,
it is a measure of how products and services supplied by a company meet or
surpass expectation.
Flipkart failed
to meet the customer satisfaction.
No comments:
Post a Comment